Name
Academy 12: Strax™: Step Into the Future of Hospitality with AI + AR
Date & Time
Thursday, October 30, 2025, 1:45 PM - 2:20 PM
Eric Singleton
Description

Imagine walking your property and watching guests light up as history, stories, and experiences come alive right before their eyes. That’s what StraxAR™–a patented AI + AR platform–delivers. It’s a proven way to elevate the guest experience, generate measurable revenue, and modernize your hotel’s engagement strategy without adding staff or complexity. Your guests simply point their phones (No QR codes!) at artwork, memorabilia, or event spaces and instantly unlock immersive stories, upsells, and experiences tailored just for them. More than just a technology demo, this session shows how StraxAR turns curiosity into action, creates 10x higher engagement than any other form of digital interaction, and gives you a competitive edge by delighting guests while generating new measurable revenue.


What You Will Learn:


How StraxAR turns everyday spaces and objects into immersive, interactive stories


Why our intent-driven engagement delivers results 10x stronger than algorithm-based tools


How to activate StraxAR in minutes with our patented encoder and cloud deployment


Ways to unlock new revenue streams through AR-powered tours, upsells, and events


How StraxAR seamlessly integrates with your property to enhance guest delight


Real-time demonstration: upload content, scan a target, and watch it come alive instantly


Access actionable insights from StraxAR’s engagement metrics to fine-tune guest experience

Session Type
Academies: Session 3