Name
Academy 01: From Inspiration to Booking: Navigating the New Customer Journey in the Age of AI
Date & Time
Wednesday, October 29, 2025, 1:45 PM - 2:25 PM
Scott van Hartesvelt
Description

In this session, we will explore culinary and beverage trends poised to steer 2026 menu development and programming – highlighting how sustainability has emerged as a critical driver of innovation. We will review key 2025 trends, examine how they have evolved over the past year, and identify emerging influences in the food and beverage landscape.
 

Our discussion will center on how to artfully balance the rich history and traditions of a historic property, while focusing on sustainability and meeting the evolving preferences and expectations of modern consumers. Attendees will gain practical insights into enhancing sales and revenue by incorporating innovative ingredients, reducing waste and educating guests, while crafting guest experiences that resonate deeply, turning moments into special memories. We will discuss the art of balancing respect for tradition with the embrace of contemporary trends with a focus on sustainability and the tools available.
 

What You Will Learn:
 

Best practices for sustainability in a historic property
 

The evolution of Spirit Free Cocktails, in conjunction with food waste reduction
 

2025 Trends Review & 2026 Preview: A reflection on this year’s trends and what is coming next

Session Type
Academies: Session 1