Full Name
Ted Ryan
Business Title
Archives and Heritage Brand Manager
Company
Ford Motor Company
Speaker Bio
Ted was named the Archives and Heritage Brand Manager for the Ford Motor Company in May 2018. In this role he is responsible for the physical and digital archives of the Company and will be responsible for positioning Ford’s unique heritage in modern, engaging ways to competitively differentiate and build brand value as an innovative, visionary leader in auto and mobility. Ted will also act as a spokesperson for the Ford Motor Company’s history with media and other key internal/external stakeholders.
Prior to his role at Ford, Ted was the Archives Director for The Coca-Cola Company for 21 years where he oversaw an extensive collection of artifacts that showcased the rich history of The Coca-Cola Company. He served as the Project Manager for the program to restore, digitize and catalog over 25,000 historical ads created by The Coca-Cola Company for donation to the US Library of Congress. He was an integral member of the design team in developing the historical components of the World of Coca-Cola which attracts more than 1.5 million visitors a year. Ted wrote a book celebrating 100 years of Coca-Cola in Latin America and was a regular contributor to Coca-Cola Journey and also engaged consumers and customers via the Coca-Cola Archives Facebook and Twitter and Instagram pages. He additionally served as Company spokesperson for programs on CNN, Food Network and Antiques Roadshow among others.
Prior to joining The Coca-Cola Company, Ted held several important roles at the Atlanta History Center over the course of ten years. His duties included curating the Atlanta Braves Museum at Turner Field, the Bobby Jones Golf Collection and creating the History Center’s first website. While at the History Center, Ted won an Emmy as Associate Producer and Researcher for a documentary on minor league baseball in the South.
Ted, who earned a bachelor’s degree in history from Emory University in Atlanta, is an acknowledged thought leader in the archival community. He is a member of the Society of American Archivists, for whom he is a past Chair of the Business Archives Section. As a member of the Association of Moving Image Archivists, he also has chaired the Digital Initiatives Group and has presented papers on Corporate Archives and Digital Asset Management. Ted is a member of the Academy of Certified Archivists and is on the editorial board of the Journal of Digital Asset Management and was recently named to the board of the Business Archives Bureau for the International Council on Archives. In 2022, Ted received the highest honor awarded by the Society of American Archivist when he was elected a Distinguished Fellow of that organization.
Prior to his role at Ford, Ted was the Archives Director for The Coca-Cola Company for 21 years where he oversaw an extensive collection of artifacts that showcased the rich history of The Coca-Cola Company. He served as the Project Manager for the program to restore, digitize and catalog over 25,000 historical ads created by The Coca-Cola Company for donation to the US Library of Congress. He was an integral member of the design team in developing the historical components of the World of Coca-Cola which attracts more than 1.5 million visitors a year. Ted wrote a book celebrating 100 years of Coca-Cola in Latin America and was a regular contributor to Coca-Cola Journey and also engaged consumers and customers via the Coca-Cola Archives Facebook and Twitter and Instagram pages. He additionally served as Company spokesperson for programs on CNN, Food Network and Antiques Roadshow among others.
Prior to joining The Coca-Cola Company, Ted held several important roles at the Atlanta History Center over the course of ten years. His duties included curating the Atlanta Braves Museum at Turner Field, the Bobby Jones Golf Collection and creating the History Center’s first website. While at the History Center, Ted won an Emmy as Associate Producer and Researcher for a documentary on minor league baseball in the South.
Ted, who earned a bachelor’s degree in history from Emory University in Atlanta, is an acknowledged thought leader in the archival community. He is a member of the Society of American Archivists, for whom he is a past Chair of the Business Archives Section. As a member of the Association of Moving Image Archivists, he also has chaired the Digital Initiatives Group and has presented papers on Corporate Archives and Digital Asset Management. Ted is a member of the Academy of Certified Archivists and is on the editorial board of the Journal of Digital Asset Management and was recently named to the board of the Business Archives Bureau for the International Council on Archives. In 2022, Ted received the highest honor awarded by the Society of American Archivist when he was elected a Distinguished Fellow of that organization.
